Connecting With a Young Audience

This colorful brand appeals to young children because they can relate to the animal families
they saw at the zoo. The basic collection includes a Tshirt, a CD of animal exhibits, and
a website that is geared towards elementary school age learning with games and stories.

CLICK HERE TO VIEW

Promoting a New Heirloom Seed Collection

This collection of vintage seeds is reminiscent of a simpler time. The rainbow color scheme
is used in all product packaging and advertising. The display stand even has a summer garden
with a white picket fence further promoting wholesome, traditional values.

CLICK HERE TO VIEW

Designing a Signature Brand

The first step is to have a clear vision of the image and value of the brand. Next, identify and
understand the target market and what the brand has to offer them. Finally a logo can be
created that represents the characteristics of the brand.

CLICK HERE